As businesses all across the country have embraced racial preferences to establish diverse ecosystems to please screaming progressive activists, NASCAR may have gone just a bit too woke as they have reportedly removed the racial requirement for its Diversity Internship Program after facing recent criticism about banning white applicants.
Only the following races were allowed to apply: Black, American Indian or Alaska Native, Asian, Hispanic, or Pacific Islander.
NASCAR still has a number of identity-focused programs that list similar qualifications, even though they removed racial requirements for its Diversity Internship.
“NASCAR Diversity & Inclusion strives to create an inclusive environment in all facets of the NASCAR industry recognizing the value of diversity, which allows us to go faster and farther in our workplaces, at the race track and in the stands,” according to its website.
How exactly does diversity allow you to go faster and farther?
NASCAR’s Driver Development Program is intended to train top minority and female drivers and provide them with coaching. And its Pit Crew Development Program is intended for “Aspiring Minority and Female Pit Crew Members,” according to its website.
NASCAR also prefers to work with businesses owned by certain races and sexual orientations, according to its Supplier Diversity webpage.
“NASCAR is committed to establishing and strengthening mutually beneficial business relationships with diverse suppliers; ensuring there are equitable opportunities to participate in NASCAR’s supply chain while contributing to economic growth in diverse communities,” the website states.
“Our supplier diversity program recognizes the following as diverse-owned suppliers:
- Minority-owned businesses (Black or African American, American Indian or Alaska Native, Asian, Latinx or Hispanic, Native Hawaiian or Other Pacific Islander)
- Woman-owned businesses
- LGBT-owned businesses
- Veteran, Disabled Veteran and Disabled-owned businesses
A business must be at least 51% owned by one or more of the above persons to be considered a diverse supplier.”
In the wake of the 2020 BLM riots, companies all across America raced to hire chief diversity officers.
A July report from The Wall Street Journal revealed that in 2018, “less than half the companies in the S&P 500 employed someone” in the CDO role, but by 2022, nearly 75% of S&P 500 companies had that role. Companies have since experienced a 40% turnover, and “more executives are feeling skittish about taking on diversity roles.”
“One former executive at one of Boston’s largest employers admitted to The Journal that those who were hired as a CDO or a similar position were sometimes under-qualified candidates. They were put in the slot due to their ethnicity,” according to The Wall Street Journal.
Obviously, there is a high turnover rate. Who wants to be hired based on the color of their skin and not their qualifications?
Only time will tell if NASCAR’s diversity program really gave them the strength they wanted.