Istanbul, 13.10.2022 – UN Women and international firm PricewaterhouseCoopers embark on a regional partnership to support women’s entrepreneurship in Europe and Central Asia within the framework of the Women’s Entrepreneurship EXPO 2022. Aiming to develop the skills of women entrepreneurs, PwC offices in Albania, Georgia, Kazakhstan, Moldova, Serbia, Türkiye and Ukraine will conduct a series of workshops targeting entrepreneurs on effective pricing, branding and packaging and digital marketing.
UN Women and PricewaterhouseCoopers (PwC) signed a partnership to boost women’s entrepreneurship in Europe and Central Asia. The agreement aims to build the capacities of selected women entrepreneurs from across the region who applied to join the regional Women’s Entrepreneurship EXPO 2022. PwC offices in Albania, Georgia, Kazakhstan, Moldova, Serbia, Türkiye and Ukraine will lead a series of workshops on effective pricing, branding and packaging and digital marketing. The announcement was made during a signing ceremony that took place in Istanbul, Türkiye.
The workshops, available in 6 languages, will be conducted at a ‘bootcamp’ to be held throughout October to prepare women entrepreneurs for the Women’s Entrepreneurship EXPO 2022 organized by UN Women Regional Office for Europe and Central Asia.
The Women’s Entrepreneurship EXPO is a unique platform first launched in 2021 to promote women’s entrepreneurship in the region, providing an interactive space for women entrepreneurs for networking and collaboration, peer learning, ideas generation, capacity building and showcasing their businesses.
In 2021, the EXPO brought together more than 500 participants from 50 countries to connect, create and accelerate business growth plans together, and connected 200 women entrepreneurs with key stakeholders from the entrepreneurship ecosystem. The EXPO staged six co-creation hubs, thirteen coworking spaces, eight “ask the experts” sessions and over 100 EXPO booths, creating an enabling and robust environment for women entrepreneurs to hone their skills, further develop their business ideas and grow their networks.
In 2022, the main EXPO event will be held virtually on 16 – 17 November. In addition, a series of satellite events have been organized in Georgia, Kyrgyzstan, Moldova, Serbia and Türkiye.
About UN Women:
UN Women is the United Nations entity dedicated to gender equality and the empowerment of women. A global champion for women and girls, UN Women was established to accelerate progress on meeting their needs worldwide.
About PricewaterhouseCooper:
At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 152 countries with more than 328,000 people who are committed to delivering quality in assurance, advisory and tax services. PwC has been providing services to the Turkish business world since 1981, with a professional staff of 2.400 in İstanbul, Ankara, Bursa, İzmir and Eskişehir we provide services to create the value that our clients look for. For more information, you can visit www.pwc.com.tr.
Media Contacts:
Erman Fermancı
Communications Analyst
UN Women Regional Office for Europe and Central Asia
This content was originally published here.
