Common Mistakes

22 common IA mistakes and how to fix them. Filter by category to focus on one area.

Documents

Using a document but not referencing it in the text.

Fix: Reference every supporting document in the body and the bibliography.

Evaluation

A one-sided argument.

Fix: Weigh strengths and weaknesses of different positions.

Presentation

Missing table of contents, page numbers, or headings.

Fix: These are part of a well-presented project.

Concept

Leaving the key concept off the title page.

Fix: It must be clearly indicated there.

Documents

Not highlighting the relevant parts of your documents.

Fix: Highlight them so the marker can see what you used.

Conclusion

Adding new facts or arguments.

Fix: Only summarize what you already showed.

Conclusion

A conclusion that does not answer the research question.

Fix: Answer it explicitly.

Integrity

Copying text from sources, other students, or AI tools.

Fix: Your IA must be your own work; follow your school's and the IB's rules.

Length

Going over 1,800 words.

Fix: The marker stops reading at 1,800, so your conclusion may go unread.

Presentation

An incomplete bibliography.

Fix: List every source you used.

Concept

Mentioning the concept only in the introduction.

Fix: Weave it through analysis, evaluation, and conclusion.

Planning

Leaving everything until the last week.

Fix: Use the Timeline Planner.

Analysis

Describing what happened instead of analyzing it.

Fix: Interpret your findings and say why they matter.

Tools

Naming a tool without applying it to your evidence.

Fix: Use real information from your documents.

Primary research

No blank questionnaire or results summary.

Fix: Attach them if you did primary research.

Topic

Writing about several organizations.

Fix: Keep your focus on ONE organization; industry context is fine.

Documents

Documents older than 3 years.

Fix: They must be recent.

Topic

Choosing a fictional business.

Fix: The IA must be about a real, current issue.

Question

A research question too broad for 1,800 words.

Fix: Narrow it to one organization, one issue, one decision.

Documents

More than one video or audio transcript.

Fix: Only one is allowed.

Documents

Three to five documents from the same company, or similar surveys.

Fix: Choose a range of ideas and views.

Question

A title that is not written as a question.

Fix: Your title must be a question.

Your IA must be your own work. IA Studio helps you plan, check, and organize, but it never writes any part of your IA. Always follow the IB Business Management Guide and your school's academic integrity rules, including rules about AI tools. If you are unsure, ask Mr. Coleman.
This is a study aid, not the official IB guide. Check the IB Business Management Guide for the official criteria, level descriptors, and rules, including what counts toward the word count.
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